About this Blog
Hi. I'm Sunny, the one authoring these posts. This blog will document my journey from not knowing how to thread a sewing machine to making my first handbags and working with a manufacturer to convincing my favorite boutiques to carry Taryn Zhang. This blog is about the development of Taryn Zhang New York.
Visit the Taryn Zhang website atwww.tarynzhang.com.
ABOUT TARYN ZHANG
The Taryn Zhang aesthetic finds inspiration from the accomplished, sophisticated, fiercely independent professional. Every handbag and accessory is designed with the corporate woman in mind, to complement her in and out of the office, from conferences and client meetings to cocktail parties, weekend outings, and date nights.
For the busy executive, the worldly pioneer, the intellectual, or the intrepid commander, Taryn Zhang offers a perfect balance of feminism and femininity, strength and elegance, luxury and social consciousness. The Taryn Zhang brand is an expression of the woman with an eye for style but a mind intensely focused on the substance of her life and the achievement of her goals.
The keyword is ambition. Every handbag highlights one aspiration, one facet of the female spirit's strength. The brand embodies who we are as women and who we strive to be, with bold designs that emphasize fearlessness, balance, and unity.
Category Archives: Design Conception
Little Change, Big Difference & How Fashion Design Is A Lot Like Creative Writing
The more I looked at the original design for the Tycooness doctor style satchel, the more the handles bothered me. I changed it slightly and I believe that change saves the bag. In fact, I can’t even look at the … Continue reading
Interior Lining: Vertical or Horizontal Stripes?
In the future I would love to design my own textile and have a custom copyrightable interior lining of my own, but for now, I’ve selected a classic black-and-gray striped fabric. The issue at hand is whether those stripes should … Continue reading
Posted in Business Development, Design Conception, Progress
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Alpha Collection 2.0: Samples Production
First, oops, I made a few mistakes in the collage above. I’m making the Tycooness sample in black and gray, for example, not black and that other color shown. I copied and pasted the wrong thing, but didn’t notice it … Continue reading
Swatch Selection II: Options Galore
It did not work out so well the first time around, but that’s because I didn’t have swatch books! These are fantastic. In fact, I’m experiencing options overload. I had a same-day flight to and from L.A. yesterday for work … Continue reading
Papercutting
One at a time now, I’m cutting out the patterns for each tentative design, that way the manufacturer has a more accurate reference. Doing so renders me even more confused as to why the paper patterns made by seasoned professionals … Continue reading
Posted in Design Conception, Learning Curve
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